onStrategy

Business Strategies

Building Sustainable Models with Artificial Intelligence and Digital Platforms

The ultimate guide for companies to navigate and thrive in an evolving landscape, blending proven strategies with forward-thinking insights.

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Over the past years of teaching, consulting, and leading workshops, I’ve witnessed how traditional frameworks and strategies have often fallen short in addressing the realities of today’s fast-evolving business landscape. The world shaped by the pandemic and the rapid proliferation of AI and digital platforms is fundamentally different. This book is my answer to that shift – a guide to crafting strategies that don’t just adapt to change but thrive in it.

“Business Strategies” is designed to equip readers with the tools, insights, and real-world examples necessary to understand and deal with the complexities of the digital economy. Divided into three comprehensive parts, the book provides a blend of foundational theory, actionable frameworks, and groundbreaking case studies to help leaders and students alike master the art and science of strategy in today’s dynamic world.

Part I: Strategic Analysis and Formulation

  • Understanding Good Strategy. This section clarifies the essence of good strategy by debunking myths about planning, vision, and best practices, emphasizing precision and clarity in crafting strategies.
  • Tools and Case Studies in Action. Through analysis tools and real-world examples like Netflix’s recovery and Tesla’s vertical integration, it demonstrates how to identify opportunities and implement effective strategies.

Part II: Innovation and Growth

  • Embracing Disruption and Innovation. This section highlights the importance of adapting to disruption by analyzing cases like TikTok’s foray into shopping and Amazon’s pandemic-driven transformation.
  • Provides actionable insights on leveraging network effects, creating competitive moats, and innovating both products and business models while balancing risk and reward.

Part III: The Platform Shift: Generative AI and the Future of Business

  • Generative AI as a Platform Revolution. Explores the transformative impact of generative AI across industries, redefining content creation, customer service, and decision-making.
  • Case Studies and Strategic Implications. Highlights lessons from OpenAI’s GPT-4 and NVIDIA’s AI leadership, showcasing how businesses can harness this shift while addressing innovation and governance challenges.

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Who is this book for ↴

  • Business executives and managers seeking to understand how AI and digital platforms are reshaping business models.
  • Strategy consultants who need to stay updated on the latest trends in business strategy and technology.
  • Entrepreneurs looking to build sustainable businesses in the digital age.
  • Technology professionals interested in the business implications of AI and digital platforms.
  • Investors and venture capitalists looking to understand market trends and opportunities in tech-driven industries.
  • Corporate strategists planning for long-term growth and competitiveness in the age of AI and digital platforms.
  • Product managers and innovators working on digital products and services.
  • Business analysts and researchers studying digital economics and platform business models.
  • MBA students and business school faculty studying applied strategy and online business models.
  • Policymakers and regulators concerned with the impact of AI and digital platforms on various industries.

Meet the author ↴

Sorin Anagnoste is a finance guy by heart with a focus on applied business strategy. Most of the time he works on answering questions such as: “What comes next?”, “How is tech/software going to disrupt this industry?” and “How to build moats?”

Beside his role as Associate Professor and Vice-Dean at the Faculty of Business Adminis- tration in foreign languages (FABIZ) within the Bucharest University of Economic Studies (ASE), Sorin engages regularly with companies that are trying to scale, pivot or seed.

With a career spanning over 15 years, Sorin has cultivated a diverse experience portfo- lio, working with both established companies and local venture capitals. His work ethic is captured by the principle of effective action – “What did you deliver this week?” kind of approach. He believes in making things happen through collaboration and long & focused effort. His academic contributions include over 30 articles; he shares insights on strategy, technology, and business models on his blog at https://onstrategy.eu

Sorin also dedicates time to share his knowledge as a guest speaker at workshops and sem- inars. For SMEs seeking guidance, Sorin offers a down-to-earth, approachable perspective, combining academic knowledge with real-world experience to help understand what needs to be done in a tech-driven world.

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Book highlights

Feel free to highlight and share the one you find intriguing.

  • At its core, strategy is about making choices that will determine an organization's long-term direction and eventual success. It defines how a company allocates resources and competes in an industry. Good choices will help a company achieve its goals and outcompete market rivals.
  • Algorithms are better than first mover advantage in a market.
  • Clarity, focus, and actionability are the hallmarks of a good strategy.
  • In a world with an abundant supply of digital goods, consumers care exclusively about better discovery and curation.
  • Aggregators will make real money in the long run only if they successfully commoditize their suppliers.
  • When it comes to bundling, the decision should be easy: do it!
  • Vertical integration decisions are based on data, not financial calculations.
  • Large companies cannot innovate in the long run and usually focus on two things: (1) revenue maximization and (2) market defense (including through M&As, where’s possible).
  • Technology evolves on platform shifts every 10-15 years.
  • Generative AI’s impact will predominantly disrupt white-collar jobs.
  • Generative AI’s ability to handle multimodal inputs/outputs marks a leap towards seamless human-computer interaction.

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  • Format: ebook
  • Language: English
  • Publication year: 2024
  • Length: 274 pages
  • File type: PDF
  • File size: 5 MB
  • ISBN: 978-606-34-0479-5

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Get hardcover

Designed to inspire and crafted for durability, this hardcover is the perfect blend of modern style and classic charm.

  • Format: hardcover
    Finish: matte with selective gloss
    Binding: sewn
    Spine: rounded
    Interior: color on glossy paper
  • Language: English
  • Publication year: 2024
  • Length: 272 pages
  • Dimensions: ~ 17.1 x 24.7 x 2 cm
  • ISBN: 978-606-34-0549-5

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See what other people think

From the back cover

In a world overwhelmed by theories and complexities, Sorin Anagnoste offers a refreshing guide that transforms strategy into clear, actionable insights. This book is an essential resource for anyone seeking to tackle the challenges of modern business with confidence and clarity.

Fady Chreih —

CEO Regina Maria the Healthcare Network

Sorin Anagnoste creatively integrates his business consulting experience with the theory of business strategies and offers us an excellent book. The book’s structure is rooted in case studies and ascends in a dynamic spiral. It is rich in examples and experts’ viewpoints. It is a useful source of inspiration for students, researchers, and professionals.

Constantin Brătianu —

Emeritus Professor, FABIZ, ASE

Sorin’s book nails it from page one until the end with tens of examples, case studies, frameworks, and insights. The most powerful companies today aren’t just building better products; they’re leveraging technology to create entirely new value chains. Their strategies don’t simply adapt to the internet, they become a part of it, fundamentally reshaping business models and industry structures in ways that traditional firms struggle to comprehend, let alone replicate.

Iancu Guda —

Economist

As an avid reader of strategy books in general and business strategy ones in particular, I highly recommend the book to business leaders who want to be up-to-date with the state of the Business and Technology game. This is the book that will give you an insightful overview of essential topics like platform business models, aggregators, digital ecosystems, network effects, or the economics of GenAI, along with a rich selection of case studies covering companies like TikTok, Perplexity.ai, Temu, Stripe, and many others. Enjoy the read!

Bülent Duagi —

Strategy Adviser for CEOs in Tech

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